Starco Brands’ (OTCQB: STCB) Soylent brings to market award-winning shakes with a mission to make complete, sustainable nutrition accessible, appealing and affordable to all. The company has announced that it is adding a new flavor to its best-selling high protein shake product lineup. The new flavor, Vanilla, will make its debut online on Soylent.com and Amazon.com on July 6, 2023. “Complete Protein” Vanilla will also be available in Walmart and Meijer this August, with expanded retail availability to be announced throughout the fall. “High protein shakes are outgrowing the overall nutrition shake category. Since its inception 10 years ago, Soylent has been a leader in the protein space, and our shakes continue to provide consumers with a nutrient-dense and delicious product,” said Ross Sklar, head of Soylent and CEO of Starco Brands, Soylent’s parent company. “We’ve had immense success with the High Protein Chocolate flavor and are thrilled to welcome Vanilla into the Complete Protein Shake lineup – it’s been a request from consumers for years.”
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About Starco Brands, Inc.
Starco Brands invents and acquires consumer products with behavior-changing technologies that spark excitement in the everyday. Today, its disruptive brands include: Whipshots(R), the world’s only vodka-infused whipped cream; Art of Sport, the body care brand designed for athletes and co-founded by Kobe Bryant; Winona(R), the first indulgent theater-popcorn spray powered by air; Skylar, the only fragrance that is both hypoallergenic and safe for sensitive skin; and Soylent, the complete non-dairy nutrition brand. A modern-day invention factory to its core, Starco Brands identifies whitespaces across consumer product categories. It draws upon a portfolio of innovative formulas spanning eight product categories with limitless innovation potential. Starco Brands publicly trades on the OTCQB stock exchange so that retail investors can invest in STCB alongside accredited individuals and institutions. Visit www.StarcoBrands.com for more information.
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