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SECURITIES AND EXCHANGE COMMISSION
Washington, DC 20549


FORM 8-K

CURRENT REPORT

PURSUANT TO SECTION 13 OR 15(d) OF THE
SECURITIES EXCHANGE ACT OF 1934

Date of report (Date of earliest event reported):
September 4, 2002

ALLIANCE DATA SYSTEMS CORPORATION
(Exact Name of Registrant as Specified in Charter)

DELAWARE
(State or Other Jurisdiction
of Incorporation)
  001-15749
(Commission File Number)
  31-1429215
(IRS Employer Identification No.)

17655 WATERVIEW PARKWAY
DALLAS, TEXAS 75252
(Address and Zip Code of Principal Executive Offices)

(972) 348-5100
(Registrant's telephone number, including area code)

NOT APPLICABLE
(Former name or former address, if changed since last report)





Item 9. Regulation FD Disclosure

        In accordance with General Instruction B.2. of Form 8-K, the following information shall not be deemed "filed" for purposes of Section 18 of the Securities Act of 1934, as amended, nor shall it be deemed incorporated by reference in any filing under the Securities Act of 1933, as amended, except as shall be expressly set forth by specific reference in such a filing.

        The Registrant issued a press release announcing the extension of its relationship with Limited Brands through August 2009, and confirming the Registrant's 2002 guidance and 2003 outlook. The press release is attached to this Form 8-K as Exhibit 99.1 and is incorporated herein by reference.


SIGNATURES

        Pursuant to the requirements of the Securities Exchange Act of 1934, as amended, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

Date: September 4, 2002   ALLIANCE DATA SYSTEMS CORPORATION

 

 

By:

 

/s/  
EDWARD J. HEFFERNAN      
Edward J. Heffernan
Executive Vice President and Chief Financial Officer

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EXHIBIT INDEX

EXHIBIT NUMBER   DESCRIPTION

99.1   Press release, dated September 4, 2002, in connection with the extension of its relationship with Limited Brands through August 2009, and confirming the Registrant's 2002 guidance and 2003 outlook.

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SIGNATURES
EXHIBIT INDEX