Stuzo announced today that its Open Commerce® product suite has been selected by Marathon Petroleum Corporation to bring to market an e-commerce solution across its Marathon branded sites.
Marathon is bringing these new capabilities to market to help its dealer/distributor network of customers:
- Grow incremental consumer sales across emerging mobile-first consumer channels.
- Provide its customers with an interactive consumer engagement dashboard, leveraging data for personalized, dealer-specific offers.
- Establish a digital platform to improve consumer retention and grow consumer lifetime value.
About Stuzo and Open Commerce®
Stuzo helps Convenience & Fuel Retailers Know and Activate™ more customers and data in real-time, leading to more visits, more gallons, and bigger baskets. Stuzo's Open Commerce product suite consists of: Activate for Intelligent 1:1 Loyalty, Transact for Contactless Commerce, and Experience for Cross-Channel Customer Experience programs. Stuzo's managed services empower retailers to operationalize programs powered by Open Commerce and bring to market custom loyalty, commerce, and mobile/web storefront solutions.
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Original Source: Stuzo to Power Marathon Petroleum Corporation E-Commerce and Cross-Channel Consumer Experience Program
