The Iowa State Cyclones kick off their 2020 college football season this Saturday, September 12 against the University of Louisiana Ragin’ Cajuns at Jack Tice Stadium. Normally a packed stadium would cheer on the Cyclones, but with COVID-19 safeguards and precautions in place, Iowa State has turned to HearMeCheer to bring their fans at home right into the action.
As live sports continue to return to American television, COVID-19 social distancing guidelines preclude fans actually being in the stands in most states. HearMeCheer’s patented technology allows fans watching the games at home to cheer into the microphones in their smartphones, tablets and computers and be heard live inside stadiums, arenas, ballparks as well as on radio and television broadcasts from those sites.
According to Elias Andersen, the founder and CEO of HearMeCheer, “We are excited by our first opportunity to work with football, and college sports, this weekend with the Iowa State Cyclones game. HearMeCheer has been proven as a great fan engagement platform for Top Rank boxing on ESPN from the beginning of the summer, for the New York Red Bulls at their home games since late August, for the Royal Belgian Football Association earlier this week, and now we will bring the Iowa State fans into the action at Jack Tice Stadium this Saturday. We know HearMeCheer can keep college sports fans and alumni engaged in every game, everywhere.”
Andersen and his growing company believe HearMeCheer is a software platform that can increase fan engagement. HearMeCheer takes audio from fans watching at home and aggregates the sounds into one audio stream, which is provided to broadcasters and to feeds in ballparks, stadiums, and arenas. The sound from fans is converted into crowd noise using low-latency algorithms.
Previously an Electrical Engineering major at the University of Toronto, the 20-year-old Andersen decided to leave college this past January to devote his attention to his start-up, ChampTrax, full-time. While pitching Major League Baseball teams the young company’s sports analytics platform at spring training sites in Arizona this past March accompanied by co-founder Jason Rubinstein, the pivot to develop HearMeCheer happened while Andersen was on an airplane returning to Toronto as the COVID-19 pandemic shut down the sports world.
About HearMeCheer: HearMeCheer is an innovative fan engagement platform developed by the team at ChampTrax. The Toronto-based company has created an app that allows sports fans at home to actively engage with their favorite teams playing in ballparks, arenas, and stadiums around the world. HearMeCheer collects live fan noise, cheers, sounds and reactions into a live audio stream that is used by sports teams, leagues, and broadcasters in live game coverage. Additional information is available at http://www.HearMeCheer.com.
Contact DetailsJim DeLorenzo
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