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Royal® Building Products Unveils Its 2019 Exterior Color Trend of the Year

Royal® Building Products today announced Slatescape as its 2019 Exterior Color Trend of the Year. Evoking the hue of a storm-churned wave, Slatescape is a fresh take on the prominence of gray in exterior color trends in recent years. This mid-tone, blue-gray is a versatile shade that works equally well with other soft neutrals, as it does with brighter, punchier colors.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20181218005108/en/

The Slatescape tone has inspired colors which are available across several brands in the Royal Building Products’ portfolio of siding products, including Royal Vinyl Siding (Storm), Exterior Portfolio® (Oceanside) and Celect® Cellular Composite Siding (Coastline).

“The Slatescape tone is a soothing combination of blue and gray that evokes feelings of calm and tranquility,” said Kristine Swint, Director, Interactive Strategy and Design at Royal Building Products. “We have seen homeowners gravitating toward deeper blues and grays inspired by nature in recent years, and Slatescape is a beautiful expression of that trend.”

For 2019, Royal has added several new trending colors in shades of gray, blue and brown to its siding portfolio:

  • Celect Cellular Composite Siding - Castle Stone and Coastline
  • Exterior Portfolio - Polaris, Nantucket, Peppercorn and Metropolitan Gray
  • Royal Vinyl - Urban Bronze and Rockslide

Royal Building Products will unveil the new colors, as well as several new products at the 2019 International Builders Show in Las Vegas. To request images or information in advance of the event, please email kristine.swint@royalbuildingproducts.com.

About Royal Building Products

Royal Building Products, a Westlake Chemical company (NYSE: WLK), manufactures and distributes leading materials for the home remodeling, building and construction markets. For nearly 50 years, the company’s commitment to quality, innovation and customer relationships has attracted the loyalty of a growing number of building professionals, homeowners, architects, engineers and distributors to its products. With operations throughout Canada and the United States, Royal Building Products offers the renovation, remodeling and new construction industries a broad range of innovative products including siding, trim, accessories, soffit, rainware, mouldings and decking. For more information, please visit www.royalbuildingproducts.com. Follow us on LinkedIn and Instagram and “Like” us on Facebook.

Disclaimer:

The information presented is made available solely for general information purposes. All sales of Royal Building Products’ trim, mouldings, siding, and other exterior building products are subject to Royal Building Products’ standard terms and conditions of sale which are available upon request. Royal Building Products makes no other warranty, express or implied, including but not limited to any warranty of merchantability or fitness for particular purpose. Royal Building Products and the Royal Building Products logo are registered trademarks of Royal Building Products (USA) Inc.

Contacts:

Kriss Swint
Royal Building Products
614-754-3455
Kristine.Swint@royalbuildingproducts.com

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