The Numbers Are In and 2023’s Social Media Metrics Confirm That Dappz Sports Is Leading the Pack of Content Creation in the Hobby — Bolstering Multiple Viral Videos While Remaining the Largest Live Shopping Company on TikTok

Dappz Sports, the leading cross-platform sports and entertainment media company in the trading card and signed memorabilia hobby, today announces the results of a colossal year of growth and expansion in 2023 that solidified its position as a leader and trendsetter in the hobby. The company drew in an average of 35 million monthly viewers to its live shopping streams and generated multiple viral videos that surpassed a million views, while expanding to 1.2 million total followers across all platforms. Additionally, Dappz Sports still reigns as the top of the live shopping market in the hobby, grossing over $20 million sales in 2023 on TikTok Shop.

“We’re proud of the growth the Dappz Sport brand has had in the past year, proving we’re not only actively moving trading cards and sports culture but becoming a virtual and viral phenomena amongst our fans and more,” said Matt "Dappz" McGuckin, CEO and founder of Dappz Sports. “Our playbook is no secret; we’ve built a loyal audience by consistently creating engaging content and constantly interacting with our supporters. We understand our audience deeply and strive to give them the content they love to see on a regular basis, while sticking true to our live-shopping roots that shot us to the top of the hobby. Our numbers show that we’re lapping our peers because we’re genuinely resonating with sports fans across the globe. In 2024, we’re going to build off of this momentum to further prove that we are unrivaled when it comes to this space.”

In Q4 of 2023, Dappz Sports’ social media footprint reached new heights. The company saw multiple videos surpass one million views across each platform. Dappz Sports dominated on TikTok in both short-form content and on live stream, surpassing 50 million viewers per week by the end of the year. The growth displayed was not only in viewership, but also translated to monumental sales growth — with the company pulling in nearly 100,000 sales a day through its live stream by the end of the year. In addition to this massive digital growth, Dappz Sports secured key content deals with eBay, Fanatics, and Topps to further establish its position as a force to be reckoned with in the live-shopping landscape.

ABOUT DAPPZ SPORTS

DappzSports is the largest cross platform sports and entertainment media company in the trading card and signed memorabilia hobby. We are the future of shopping, modernizing the 19th-century-old pastime of trading sports cards through our engaging, 24/7, online live-shop experience, as well as on-demand card revealing, giveaways, educational content, live events and more. DappzSports has amassed a global community of fans who don’t just sit on the sidelines - they interact - and not just with us! We give them a platform to interact with their favorite athletes, brands, and creators with a very low entry point so people of all ages and backgrounds can join in. Since 2019, the brand has grown from a one-stream dream in our founder’s bedroom to a multi-stream-powering studio in the heart of the entertainment capital of the world. From the traditional sports leagues of UFC, NFL, MLB, NBA, and FIFA World Cup to the captivating universes of non-sports options like Star Wars, Pokémon, Dragon Ball Z, and Marvel, Dappz Sports has something for everyone. Our aim is to connect like-minded fans from all across the globe who share the same passion for sports, entertainment and thrill of the chase as we do. To learn more or to tune into a live stream, please visit www.dappzsports.com and/or follow on socials: TikTok, Twitch, YouTube, or Instagram.

View source version on businesswire.com: https://www.businesswire.com/news/home/20240214133447/en/

The company drew in an average of 35 million monthly viewers to its live shopping streams and generated multiple viral videos that surpassed a million views, while expanding to 1.2 million total followers across all platforms.