Contribution made possible by grocer’s generous customers, associates and charitable arm will help provide 150 educational scholarships to the legacies of fallen and disabled military members

Southeastern Grocers Inc. (SEG), parent company and home of Fresco y Más, Harveys Supermarket and Winn-Dixie grocery stores, together with the SEG Gives Foundation, announces the donation of $750,000 to Folds of Honor, bolstering its support for the nonprofit by helping provide 150 educational scholarships to the children and spouses of fallen and disabled military members.

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Southeastern Grocers, together with the SEG Gives Foundation, announces the donation of $750,000 to Folds of Honor, bolstering its support for the nonprofit by helping provide 150 educational scholarships to the children and spouses of fallen and disabled military members. (Photo: Business Wire)

SEG’s donation was made possible thanks to generous customers and associates who donated and rounded up their grocery bills while shopping at their local Fresco y Más, Harveys Supermarket and Winn-Dixie stores during the grocer’s sixth annual community donation program. All funds raised during the four-week donation program will directly support Folds of Honor in its mission to honor the sacrifice of America’s heroes by equipping and educating their loved ones.

Anthony Hucker, President and CEO of Southeastern Grocers, said, “We are immensely grateful for the dedication and generosity our customers and associates have shown our military families through their support of Folds of Honor. It is inspiring to witness our communities joining together to create meaningful change – especially during these challenging economic times. Together, we have made a lasting difference in the lives of our heroes who have sacrificed so much for our everyday freedoms. Thank you for standing with us as we build a better, brighter future for all.”

Since the beginning of its partnership in 2018, SEG has donated more than $7.5 million to Folds of Honor with the help of its customers, associates and charitable arm, SEG Gives Foundation. The funds raised through SEG’s annual community donation programs have provided more than 1,500 educational scholarships for the children and spouses of fallen and disabled U.S. military service members.

Lt. Col. Dan Rooney, CEO and Founder of Folds of Honor, said, “We can’t thank Southeastern Grocers and its communities enough for their continued support of our program. The unwavering patriotism we’ve seen over the course of our six-year partnership has made a profound impact on our mission and in the lives of our brave military families. It’s because of great American companies like Southeastern Grocers that we are able to provide educational opportunities to more and more deserving families each year.”

Scholarships awarded through Folds of Honor provide private education tuition and tutoring for children in grades K-12, as well as tuition for college, technical or trade school and post-graduate work, including a master’s degree, doctorate or professional program. Folds of Honor has provided more than 44,000 educational scholarships for children, spouses and dependents of fallen and disabled military service members since its inception in 2007, and recently expanded its program to support first responder families.

SEG is also commemorating the red, white and blue by helping customers save on their Independence Day party essentials. Fresco y Más, Harveys Supermarket and Winn-Dixie stores are offering great deals on steak, desserts and more, and open regular business hours on the Fourth of July for any last-minute needs; in-store pharmacies will close at 4 p.m. on the Fourth of July. For added convenience, participating Winn-Dixie stores and Harveys Supermarket locations are providing free curbside pickup and delivery options, where available, on orders of $35 or more for a limited time.

For more information on Fourth of July deals, customers are encouraged to stop in their local Fresco y Más, Harveys Supermarket and Winn-Dixie stores, or visit www.frescoymas.com, www.harveyssupermarkets.com and www.winndixie.com.

About Southeastern Grocers

Southeastern Grocers Inc. (SEG), parent company and home of Fresco y Más, Harveys Supermarket and Winn-Dixie grocery stores, is an omnichannel retailer and one of the largest conventional supermarket companies in the U.S., serving customers in brick-and-mortar grocery stores, liquor stores and in-store pharmacies as well as online with convenient grocery delivery and curbside pickup throughout Alabama, Florida, Georgia, Louisiana and Mississippi. Fresco y Más, Harveys Supermarket and Winn-Dixie are well-known and well-respected regional brands with deep heritages, strong neighborhood ties, proud histories of giving back, talented and caring associates and a strong commitment to providing the best possible quality and value to customers. For more information, visit www.frescoymas.com, www.harveyssupermarkets.com and www.winndixie.com.

About SEG Gives Foundation

SEG Gives Foundation is the charitable arm of Southeastern Grocers Inc. (SEG), parent company of Fresco y Más, Harveys Supermarket and Winn-Dixie stores. The SEG Gives Foundation aligns giving with causes that are priorities to the communities SEG serves, including the fight against hunger, support for military service members and their families, relief to those affected by extreme weather and natural disasters and championing belonging, inclusion and diversity by combating social injustice to bridge the gap of inequities faced by many individuals, families and communities. Southeastern Grocers strives to be ingrained in its communities and, through the SEG Gives Foundation, better the lives of its customers and neighbors.

About Folds of Honor

Folds of Honor is a 501(c)(3) nonprofit organization that provides educational scholarships to the spouses and children of military members who have fallen or been disabled while serving in the United States Armed Forces. Beginning in 2022, it expanded its mission to include first responders. Folds of Honor educational scholarships support private school tuition or tutoring in grades K-12, tuition for college, technical or trade school and post-graduate work, including a master’s degree, doctorate or professional program. Funds for a second bachelor’s degree or trade/technical program certification are also available. Since its inception in 2007, Folds of Honor has awarded about 44,000 scholarships totaling about $200 million in all 50 states. Among the students served, 41% are minorities. It is rated a four-star charity by Charity Navigator and Platinum on GuideStar. It was founded by Lt. Col. Dan Rooney, the only-ever F-16 fighter pilot (with three combat tours in Iraq) and PGA Professional. He is currently stationed at Headquarters Air Force Recruiting Service Detachment 1, at Joint Base San Antonio-Randolph, Texas. For more information or to donate in support of a Folds of Honor scholarship, visit foldsofhonor.org.

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